Bread is best kept in a dry place at room temperature. To make sure it does not dry out, it should be wrapped. The best way to keep bread is to store it with the cut surface facing downwards on a wooden board and wrapped in a clean cloth or to wrap it in a cloth and place it in a bread bin, preferably one made of wood. Packaged bread should be stored in its original packaging. Bread with a crispy crust and bread rolls should not be kept in a container as they will otherwise become soft. Generally: the higher the whole wheat flour content, the less time the bread will stay fresh. White bread only keeps for up to three days, while rye bread keeps for up to ten days. Home-made bread tends to stay fresh for longer than shop-bought bread.