Wine is a fascinating product. It's part of our cultural heritage that has its own unique history and is highly versatile depending on when and where we enjoy it.
Wine is a highly subjective thing, yet we prefer to enjoy it in good company.
Vocational training/background: A qualified wine expert with an International Diploma in Wines and Spirits from the WSET® and a postgraduate economics degree from the University of Bern, specializing in marketing and tourism. Ten years of professional experience as a marketing expert in the consumer goods industry, entered the wine sector in 2008. Since spring 2012, she has worked as Category Manager for Wines/Sparkling Wines at Coop, and is responsible for the product selection, sales planning and marketing.